Resource Consumer Goods
Today’s consumer is more powerful. They want choices, information and interaction more than ever before. More personalized experience is desired by the customers.
By 2016, number of internet users reached 3 billion providing opportunities to business community connect systems and processes and enhance consumer experience on a consistent basis.
Online sales are growing rapidly by 18%. 19% of brand purchase decisions are made in store. While 81% are made from home.
Decision based on social media information and recommendations influence the decision making. New touch points for customers are evolving which are opening new ways of engagements.
To drive loyalty, organizations must target through digital channels to connect and interact with customers.
STATXO help their clients in formulating a best fit digital strategy for their organizations.